Branded Beauty: How Marketing Changed the Way We Look - Mark Tungate - Books - Kogan Page Ltd - 9780749461812 - October 3, 2011
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Branded Beauty: How Marketing Changed the Way We Look

Mark Tungate

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Branded Beauty: How Marketing Changed the Way We Look

Journey through the history and evolution of the multi-billion dollar global beauty industry and understand the marketing strategies used by those who create and sell the most successful beauty products.

288 pages, black & white illustrations

Media Books     Hardcover Book   (Book with hard spine and cover)
Released October 3, 2011
ISBN13 9780749461812
Publishers Kogan Page Ltd
Pages 288
Dimensions 165 × 232 × 23 mm   ·   574 g
Language English  
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