China's Super Consumers: What 1 Billion Customers Want and How to Sell it to Them - Savio Chan - Books - John Wiley & Sons Inc - 9781118834749 - October 17, 2014
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China's Super Consumers: What 1 Billion Customers Want and How to Sell it to Them

Savio Chan

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China's Super Consumers: What 1 Billion Customers Want and How to Sell it to Them

Chinese Consumers are Changing The World Understand Them and Sell To Them China has transformed itself from a feudal economy in the 19th century, to Mao and Communism in the 20th century, to the largest consumer market in the world by the early 21st century.


240 pages

Media Books     Hardcover Book   (Book with hard spine and cover)
Released October 17, 2014
ISBN13 9781118834749
Publishers John Wiley & Sons Inc
Pages 240
Dimensions 237 × 155 × 22 mm   ·   426 g
Language English