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Managing Green Issues 2nd ed. 2007 edition
T. Curtin
Managing Green Issues 2nd ed. 2007 edition
T. Curtin
Green issues have a large impact on how an organization is seen and huge implications for the organization's success, brand values and the sales decisions of consumers towards its products. This thoroughly updated practical book guides the modern organization on how to channel environmental issues to gain competitive advantage.
224 pages, black & white illustrations
Media | Books Hardcover Book (Book with hard spine and cover) |
Released | October 13, 2006 |
ISBN13 | 9780230500037 |
Publishers | Palgrave Macmillan |
Pages | 208 |
Dimensions | 165 × 239 × 17 mm · 489 g |