Public Relations, Branding and Authenticity: Brand Communications in the Digital Age - Routledge New Directions in PR & Communication Research - Sian Rees - Books - Taylor & Francis Ltd - 9781032175188 - September 30, 2021
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Public Relations, Branding and Authenticity: Brand Communications in the Digital Age - Routledge New Directions in PR & Communication Research

Sian Rees

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Public Relations, Branding and Authenticity: Brand Communications in the Digital Age - Routledge New Directions in PR & Communication Research

Public Relations, Branding and Authenticity: Brand Communications in the Digital Age explores the role of PR and branding in society by considering the notion of authentic communications within the context of an emerging digital media environment.

196 pages, 1 Illustrations, black and white; 1 Illustrations, black and white

Media Books     Paperback Book   (Book with soft cover and glued back)
Released September 30, 2021
ISBN13 9781032175188
Publishers Taylor & Francis Ltd
Pages 196
Dimensions 236 × 143 × 27 mm   ·   304 g
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