Sur Petition: Creating Value Monopolies When Everyone Else in Merely Competing - Edward De Bono - Books - HarperCollins Publishers - 9780002551427 - February 1, 1993
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Sur Petition: Creating Value Monopolies When Everyone Else in Merely Competing

Edward De Bono

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Sur Petition: Creating Value Monopolies When Everyone Else in Merely Competing

Competition was fine once upon a time - but times have changed, and so has business. Now businesses must learn to exploit the vast potential of the integral values that surround the purchase and use of their products and services by creating "monopolies of value". This book explains how.

244 pages

Media Books     Hardcover Book   (Book with hard spine and cover)
Released February 1, 1993
ISBN13 9780002551427
Publishers HarperCollins Publishers
Pages 244
Dimensions 521 g   (Weight (estimated))
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