How to Plan Exhib - Iain Maitland - Books - Cengage Learning EMEA - 9780304334315 - July 17, 1997
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How to Plan Exhib

Iain Maitland

How to Plan Exhib

One of a series which provides an introduction to advertising in four key media. Written for managers using these media for the first time, each book is a practical guide to planning, preparing, running and evaluating a campaign in a particular medium. This title covers the planning of exhibitions.


250 pages, black & white illustrations

Media Books     Paperback Book   (Book with soft cover and glued back)
Released July 17, 1997
ISBN13 9780304334315
Publishers Cengage Learning EMEA
Pages 250
Dimensions 170 × 244 × 9 mm   ·   288 g

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