Contemporary Selling: Building Relationships, Creating Value - Johnston, Mark W. (Rollins College, USA) - Books - Taylor & Francis Ltd - 9780367435172 - August 2, 2021
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Contemporary Selling: Building Relationships, Creating Value 6th edition

Johnston, Mark W. (Rollins College, USA)

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Contemporary Selling: Building Relationships, Creating Value 6th edition

This is the only book that combines full coverage of up-to-date personal selling processes with a straightforward look at sales management practices, delivered in a way that students want to learn and instructors want to teach. It enables salespeople to build relationships successfully and create value with customers.


414 pages, 31 Line drawings, color; 80 Halftones, color; 111 Illustrations, color

Media Books     Paperback Book   (Book with soft cover and glued back)
Released August 2, 2021
ISBN13 9780367435172
Publishers Taylor & Francis Ltd
Pages 436
Dimensions 279 × 211 × 30 mm   ·   979 g
Language English  

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