Health and Medical Public Relations - Myc Riggulsford - Books - Taylor & Francis Ltd - 9780415613309 - April 29, 2013
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Health and Medical Public Relations 1st edition

Myc Riggulsford

Health and Medical Public Relations 1st edition

This book is about how and why information about health and medical science is communicated to target audiences through a range of PR techniques. It brings together information on the wide range of health-related public relations activities and combines a critical, analytical and cultural view of these activities with guidance on best practice.


200 pages

Media Books     Hardcover Book   (Book with hard spine and cover)
Released April 29, 2013
ISBN13 9780415613309
Publishers Taylor & Francis Ltd
Pages 200
Dimensions 156 × 234 × 33 mm   ·   430 g
Language English