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Differentiate or Die: Survival in Our Era of Killer Competition 2nd edition
Jack Trout
Differentiate or Die: Survival in Our Era of Killer Competition 2nd edition
Jack Trout
Announcing an update of one of the best marketing books of all time. Differentiation has become a very big word in business thanks in great part to Differentiate or Die. It has been called one of the best marketing books of all time.
272 pages, illustrations
Media | Books Hardcover Book (Book with hard spine and cover) |
Released | March 7, 2008 |
ISBN13 | 9780470223390 |
Publishers | John Wiley & Sons Inc |
Pages | 272 |
Dimensions | 165 × 235 × 24 mm · 516 g |
Language | English |
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