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Competing with Information: A Manager's Guide to Creating Business Value with Information Content - IMD Executive Development Series
DA Marchand
Competing with Information: A Manager's Guide to Creating Business Value with Information Content - IMD Executive Development Series
DA Marchand
This is a book on information management for non--IT managers. It is concerned with how the management of information can create real business value. The four ways of doing this -- minimizing risk, reducing costs, delighting customers, and creating a new reality -- are shown via the unique a four--cross diagrama .
352 pages, illustrations
Media | Books Hardcover Book (Book with hard spine and cover) |
Released | April 20, 2000 |
ISBN13 | 9780471899693 |
Publishers | John Wiley & Sons Inc |
Pages | 275 |
Dimensions | 160 × 238 × 25 mm · 624 g |
Language | English |
Editor | Marchand, Donald A. (IMD, Lausanne) |
See all of DA Marchand ( e.g. Hardcover Book )