Competing with Information: A Manager's Guide to Creating Business Value with Information Content - IMD Executive Development Series - DA Marchand - Books - John Wiley & Sons Inc - 9780471899693 - April 20, 2000
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Competing with Information: A Manager's Guide to Creating Business Value with Information Content - IMD Executive Development Series

DA Marchand

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Competing with Information: A Manager's Guide to Creating Business Value with Information Content - IMD Executive Development Series

This is a book on information management for non--IT managers. It is concerned with how the management of information can create real business value. The four ways of doing this -- minimizing risk, reducing costs, delighting customers, and creating a new reality -- are shown via the unique a four--cross diagrama .


352 pages, illustrations

Media Books     Hardcover Book   (Book with hard spine and cover)
Released April 20, 2000
ISBN13 9780471899693
Publishers John Wiley & Sons Inc
Pages 275
Dimensions 160 × 238 × 25 mm   ·   624 g
Language English  
Editor Marchand, Donald A. (IMD, Lausanne)