The Future of the Mass Audience - Neuman, W. Russell (Massachusetts Institute of Technology) - Books - Cambridge University Press - 9780521424042 - November 29, 1991
In case cover and title do not match, the title is correct

The Future of the Mass Audience

Neuman, W. Russell (Massachusetts Institute of Technology)

Price
NOK 529
excl. VAT

Ordered from remote warehouse

Expected delivery May 20 - Jun 2

Our customers say:

14-day return policy in accordance with European consumer protection law
Top ranking on Trustpilot
Add to your iMusic wish list

Also available as:

The Future of the Mass Audience

This book focuses on how the changing technology and economics of the mass media in post-industrial society will influence public communication. It summarises the results of a five-year study asking whether the new electronic media and the use of personal computers in the communication process will lead to a fragmentation of the mass audience.

220 pages, 30 b/w illus. 5 tables

Media Books     Paperback Book   (Book with soft cover and glued back)
Released November 29, 1991
ISBN13 9780521424042
Publishers Cambridge University Press
Pages 220
Dimensions 152 × 228 × 26 mm   ·   361 g

See all of Neuman, W. Russell (Massachusetts Institute of Technology) ( e.g. Hardcover Book and Paperback Book )