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Ground Wars: Personalized Communication in Political Campaigns
Rasmus Kleis Nielsen
Ground Wars: Personalized Communication in Political Campaigns
Rasmus Kleis Nielsen
Provides an ethnographic portrait of two political campaigns, New Jersey Democrat Linda Stender's and that of Democratic Congressman Jim Himes of Connecticut, who both ran for Congress in 2008. This title examines how American political operatives use "personalized political communication" to engage with the electorate.
256 pages, 11 line illus. 1 map.
Media | Books Hardcover Book (Book with hard spine and cover) |
Released | February 5, 2012 |
ISBN13 | 9780691153049 |
Publishers | Princeton University Press |
Pages | 256 |
Dimensions | 152 × 235 × 23 mm · 482 g |
Language | English |
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