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Global Jumpstart: The Complete Resource Expanding Small And Midsize Businesses New edition
Chris West
Global Jumpstart: The Complete Resource Expanding Small And Midsize Businesses New edition
Chris West
This resource for companies entering new markets presents a guide for establishing a global mindset, undertaking research, building competitive intelligence, assessing customer needs, and evaluating a wide variety of expansion options, from exporting to franchizing to joint ventures.
224 pages, illustrations
Media | Books Paperback Book (Book with soft cover and glued back) |
Released | January 14, 2000 |
ISBN13 | 9780738201603 |
Publishers | INGRAM PUBLISHER SERVICES US |
Pages | 224 |
Dimensions | 155 × 229 × 14 mm · 356 g |
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