Tell your friends about this item:
E.biz: the Anatomy of Electronic Business 1st edition
Geoffrey Sampson
E.biz: the Anatomy of Electronic Business 1st edition
Geoffrey Sampson
E-Biz is a clear and straightforward guide to the fundamentals of e-business and e-commerce. It is unique in providing the knowledge required for computing and IT students to make the transition from studying the technology, to actually applying it in real life business scenarios. Using a selection of case studies, the author demonstrates how sound business strategies must underlie the application of technology if a successful outcome is to be achieved. E-Biz cuts through the hype and jargon often associated with this subject, to stand out as a genuinely useful book for students.First textbook on e-business aimed at CS/IS students
Takes a strategic rather than a technological approach
Presents a straightforward analysis of the e-business scene without the jargon and the hype.
Media | Books Paperback Book (Book with soft cover and glued back) |
Released | November 24, 2003 |
ISBN13 | 9780750658959 |
Publishers | Butterworth-Heinemann |
Pages | 224 |
Dimensions | 170 × 240 × 10 mm · 340 g |
Language | English |
More by Geoffrey Sampson
See all of Geoffrey Sampson ( e.g. Paperback Book , Hardcover Book and Book )