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Sold on Radio: Advertisers in the Golden Age of Broadcasting
Jim Cox
Sold on Radio: Advertisers in the Golden Age of Broadcasting
Jim Cox
How was it that America would fund its nascent national radio services? Government control and a subscription-like model were both considered! But soon an advertising system emerged, leading radio into its golden age from the 1920s to the early 1960s.
332 pages
Media | Books Paperback Book (Book with soft cover and glued back) |
Released | January 30, 2013 |
ISBN13 | 9780786475186 |
Publishers | McFarland & Co Inc |
Pages | 332 |
Dimensions | 175 × 251 × 25 mm · 602 g |