The Evolutionary Bases of Consumption - Marketing and Consumer Psychology Series - Gad Saad - Books - Taylor & Francis Inc - 9780805851502 - January 23, 2007
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The Evolutionary Bases of Consumption - Marketing and Consumer Psychology Series 1st edition

Gad Saad

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The Evolutionary Bases of Consumption - Marketing and Consumer Psychology Series 1st edition

The Evolutionary Bases of Consumption by Gad Saad applies Darwinian principles in understanding our consumption patterns and the products of popular culture that most appeal to individuals. The first and only scholarly work to do so, this is a cap

360 pages

Media Books     Paperback Book   (Book with soft cover and glued back)
Released January 23, 2007
ISBN13 9780805851502
Publishers Taylor & Francis Inc
Pages 360
Dimensions 147 × 228 × 19 mm   ·   518 g
Language English  
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