Media Economics: Understanding Markets, Industries and Concepts - Alan B. Albarran - Books - John Wiley and Sons Ltd - 9780813821245 - May 1, 2002
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Media Economics: Understanding Markets, Industries and Concepts 2nd edition

Alan B. Albarran

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£ 73.99

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Media Economics: Understanding Markets, Industries and Concepts 2nd edition

The economic principles of print, film, and recording media Media Economics: Understanding Markets, Industries and Concepts provides a segment-by-segment breakdown of how essential economic concepts apply to the different areas of the media.


256 pages, Illustrations

Media Books     Paperback Book   (Book with soft cover and glued back)
Released May 1, 2002
ISBN13 9780813821245
Publishers John Wiley and Sons Ltd
Pages 240
Dimensions 152 × 227 × 16 mm   ·   372 g
Language English