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The Innovation Acid Test: Growth Through Design and Differentiation
Andrew Jones
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The Innovation Acid Test: Growth Through Design and Differentiation
Andrew Jones
What links the world's most dynamic, successful companies - the companies that are transforming the way we live our lives? Rootling around in the Googlemould, this title sets out for us the defining practices and procedures of a select few of these companies - Southwest Airlines, Whole Foods, Starbucks, Google, Innocent Drinks, and Shanghai Tang.
200 pages
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | April 3, 2008 |
| ISBN13 | 9780955008153 |
| Publishers | Triarchy Press |
| Pages | 200 |
| Dimensions | 170 × 243 × 11 mm · 348 g |
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