Global Business: Management

Leslie Willcocks

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Global Business: Management

Focuses on the major challenges of running marketing and R&D functions in an international business. Insights, into how businesses manage organisation structure and architecture; sourcing and the supply chain; information systems and emerging technologies; and human resources, in different parts of the world-globally, regionally and domestically.

248 pages, 45

Media	Books Paperback Book (Book with soft cover and glued back)
Released	January 18, 2021
ISBN13	9780995682092
Publishers	SB Publishing
Pages	248
Dimensions	245 × 191 × 22 mm · 734 g

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