The Retail Revival: Reimagining Business for the New Age of Consumerism - Doug Stephens - Books - John Wiley & Sons Inc - 9781118489673 - May 17, 2013
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The Retail Revival: Reimagining Business for the New Age of Consumerism

Doug Stephens

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The Retail Revival: Reimagining Business for the New Age of Consumerism

Traditional retail is becoming increasingly volatile and challenged as a business model. Brick-and-mortar has shifted to online, while online is shifting into pop-up storefronts. Virtual stores in subway platforms and airports are offering new levels of convenience for harried commuters.


272 pages

Media Books     Hardcover Book   (Book with hard spine and cover)
Released May 17, 2013
ISBN13 9781118489673
Publishers John Wiley & Sons Inc
Pages 272
Dimensions 150 × 221 × 21 mm   ·   462 g
Language English  

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