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Big Data for Managers: Creating Value 1st edition
Atal Malviya
Big Data for Managers: Creating Value 1st edition
Atal Malviya
This book develops a simple framework and a non-technical approach to help the reader understand, digest and analyse data, and produce meaningful analytics to take informed decisions. It will support value creation within businesses, from customer care to product innovation, from sales and marketing to operational performance.
208 pages, 41 Line drawings, black and white; 12 Tables, black and white; 41 Illustrations, black an
Media | Books Paperback Book (Book with soft cover and glued back) |
Released | December 20, 2018 |
ISBN13 | 9781138593084 |
Publishers | Taylor & Francis Ltd |
Pages | 162 |
Dimensions | 145 × 211 × 10 mm · 222 g |
Language | English |
See all of Atal Malviya ( e.g. Hardcover Book and Paperback Book )