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Social Marketing to Protect the Environment: What Works
Doug McKenzie-Mohr
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Social Marketing to Protect the Environment: What Works
Doug McKenzie-Mohr
Shows how social marketing can be successfully used to change environmental behaviour
256 pages, Illustrations
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | July 6, 2011 |
| ISBN13 | 9781412991292 |
| Publishers | SAGE Publications Inc |
| Pages | 256 |
| Dimensions | 179 × 252 × 14 mm · 464 g |
| Language | English |
See all of Doug McKenzie-Mohr ( e.g. Paperback Book )