Irresistible Apps: Motivational Design Patterns for Apps, Games, and Web-based Communities - Chris Lewis - Books - Springer-Verlag Berlin and Heidelberg Gm - 9781430264217 - March 13, 2014
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Irresistible Apps: Motivational Design Patterns for Apps, Games, and Web-based Communities 1st edition

Chris Lewis

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Irresistible Apps: Motivational Design Patterns for Apps, Games, and Web-based Communities 1st edition

When you create an app, a website, or a game, how do you attract users, and perhaps more importantly, how do you keep them? Not only will you learn about these patterns, you'll also learn why they work using psychological theories of intrinsic motivation, behavioral psychology, and behavioral economics.

400 pages, black & white illustrations

Media Books     Paperback Book   (Book with soft cover and glued back)
Released March 13, 2014
ISBN13 9781430264217
Publishers Springer-Verlag Berlin and Heidelberg Gm
Pages 208
Dimensions 194 × 234 × 12 mm   ·   367 g
Language English  
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