Precision Retailing: Driving Results with Behavioral Insights and Data Analytics - Behaviorally Informed Organizations - - Books - University of Toronto Press - 9781487542719 - March 12, 2024
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Precision Retailing: Driving Results with Behavioral Insights and Data Analytics - Behaviorally Informed Organizations

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Precision Retailing: Driving Results with Behavioral Insights and Data Analytics - Behaviorally Informed Organizations

Precision Retailing explores the challenges and opportunities that exist in contemporary retail and offers advice on how to apply behavioral insights and analytics to thrive in a digital world.

320 pages, 20 b&w figures, 10 b&w tables

Media Books     Hardcover Book   (Book with hard spine and cover)
Released March 12, 2024
ISBN13 9781487542719
Publishers University of Toronto Press
Pages 456
Dimensions 237 × 162 × 37 mm   ·   846 g
Editor Cohen, Maxime
Editor Dube, Laurette
Editor Monla, Bassem
Editor Yang, Nathan