The Naming Book: 5 Steps to Creating Brand and Product Names that Sell - Brad Flowers - Books - Entrepreneur Press - 9781599186665 - April 2, 2020
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The Naming Book: 5 Steps to Creating Brand and Product Names that Sell

Brad Flowers

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The Naming Book: 5 Steps to Creating Brand and Product Names that Sell

A name can be a business's first impression, a product's calling card, and a brand's defining characteristic, and choosing a name out of thin air could cause devastating results. In The Naming Book, Brad Flowers, partner at branding agency Bullhorn Creative, presents a clear and actionable five-step framework to naming anything.

180 pages

Media Books     Paperback Book   (Book with soft cover and glued back)
Released April 2, 2020
ISBN13 9781599186665
Publishers Entrepreneur Press
Pages 180
Dimensions 228 × 153 × 15 mm   ·   290 g
Language English  

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