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Strategic Sport Marketing 5th edition
Karg, Adam (Swinburne University of Technology, Australia)
Strategic Sport Marketing 5th edition
Karg, Adam (Swinburne University of Technology, Australia)
The fifth edition of Strategic Sport Marketing integrates sport marketing frameworks, theory, and practical cases to show students and practitioners how to develop and execute successful sport marketing strategies.
320 pages, 45 Line drawings, color; 9 Tables, color; 45 Illustrations, color
Media | Books Paperback Book (Book with soft cover and glued back) |
Released | March 31, 2022 |
ISBN13 | 9781760878801 |
Publishers | Allen & Unwin |
Pages | 308 |
Dimensions | 233 × 155 × 25 mm · 538 g |