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Humanizing B2B: The new truth in marketing that will transform your brand and your sales
Paul Cash
Humanizing B2B: The new truth in marketing that will transform your brand and your sales
Paul Cash
There's a new truth in B2B marketing: if you want to move products, you need to move people. To achieve transformational growth, you need to break free from features-led marketing and discover the power of story.
10 Illustrations, unspecified
Media | Books Paperback Book (Book with soft cover and glued back) |
Released | April 27, 2021 |
ISBN13 | 9781788602518 |
Publishers | Practical Inspiration Publishing |
Pages | 216 |
Dimensions | 217 × 140 × 22 mm · 286 g |
See all of Paul Cash ( e.g. Paperback Book )