Global Product: Strategy, Product Lifecycle Management and the Billion Customer Question - Decision Engineering - John Stark - Books - Springer London Ltd - 9781846289149 - August 13, 2007
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Global Product: Strategy, Product Lifecycle Management and the Billion Customer Question - Decision Engineering 2007 edition

John Stark

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Global Product: Strategy, Product Lifecycle Management and the Billion Customer Question - Decision Engineering 2007 edition

Based on interviews with top executives from companies of different sizes and in different industries, this book explains the benefits and challenges of Global Product Development.


230 pages, 23 black & white illustrations, 3 black & white tables, biography

Media Books     Hardcover Book   (Book with hard spine and cover)
Released August 13, 2007
ISBN13 9781846289149
Publishers Springer London Ltd
Pages 215
Dimensions 155 × 235 × 14 mm   ·   521 g
Language English  

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