Tourism’s New Markets: Drivers, details and directions - Advances in Tourism Marketing - Philip Pearce - Books - Goodfellow Publishers Limited - 9781911635635 - September 30, 2020
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Tourism’s New Markets: Drivers, details and directions - Advances in Tourism Marketing

Philip Pearce

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Tourism’s New Markets: Drivers, details and directions - Advances in Tourism Marketing

With contributions from international experts in the field, this volume provides a research-led perspective to explore and understand emerging markets and segments and develop a new research framework. A must have volume for higher level undergraduates, graduate students and practitioners in the fields of tourism.

256 pages, 40 Figures

Media Books     Paperback Book   (Book with soft cover and glued back)
Released September 30, 2020
ISBN13 9781911635635
Publishers Goodfellow Publishers Limited
Pages 256
Dimensions 234 × 155 × 25 mm   ·   536 g
Editor Correia, Antonia (Universidade do Algarve, Portugal)
Editor Pearce, Professor Philip (Foundation Professor of Tourism, Distinguished Professor, College of Business, Law & Governance,, James Cook University, Australia)
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