Customer Value Starvation Can Kill: Prevention and Cure - Gautam Mahajan - Books - Business Expert Press - 9781952538582 - March 30, 2021
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Customer Value Starvation Can Kill: Prevention and Cure

Gautam Mahajan

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Customer Value Starvation Can Kill: Prevention and Cure

Value is a most misunderstood and misused word. As it becomes fashionable to create value, more companies are rushing towards the creating value mantra. In so doing, they forget value starvation and value destruction. This book is about value starvation. It shows you how to recognise value starvation, how to avoid it and how to prevent it.

150 pages

Media Books     Paperback Book   (Book with soft cover and glued back)
Released March 30, 2021
ISBN13 9781952538582
Publishers Business Expert Press
Pages 150
Dimensions 228 × 151 × 17 mm   ·   320 g
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