Wanghong as Social Media Entertainment in China - Palgrave Studies in Globalization, Culture and Society - David Craig - Books - Springer Nature Switzerland AG - 9783030653750 - February 26, 2021
In case cover and title do not match, the title is correct

David Craig
Wanghong as Social Media Entertainment in China - Palgrave Studies in Globalization, Culture and Society 2021 edition

Price
A$ 143.49
excl. VAT

Ordered from remote warehouse

Expected delivery Jan 2 - 14, 2026
Christmas presents can be returned until 31 January

Our customers say:

14-day return policy in accordance with European consumer protection law
Top ranking on Trustpilot
Add to your iMusic wish list

Also available as:

In Chinese, the term wanghong refers to creators, social media entrepreneurs alternatively known as KOLs (key opinion leaders) and zhubo (showroom hosts), influencers and micro-celebrities.

197 pages, 14 Illustrations, black and white; IX, 197 p. 14 illus.

Media Books     Hardcover Book   (Book with hard spine and cover)
Released February 26, 2021
ISBN13 9783030653750
Publishers Springer Nature Switzerland AG
Pages 197
Dimensions 150 × 220 × 20 mm   ·   399 g
Language German  

More by David Craig

Show all

Others have also bought

See all of David Craig ( e.g. Paperback Book , Hardcover Book , CD , Book and DVD )