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Integriertes Marken- und Kundenwertmanagement 2004 edition
Bernd W Wirtz
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Integriertes Marken- und Kundenwertmanagement 2004 edition
Bernd W Wirtz
575 pages, 14 black & white tables
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | November 15, 2004 |
| ISBN13 | 9783409127417 |
| Publishers | Gabler |
| Pages | 575 |
| Dimensions | 170 × 244 × 30 mm · 911 g |
| Language | German |
| Editor | Gottgens, Olaf |
| Editor | Wirtz, Bernd W. |
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