E-Commerce and Egg PLC - Wylie - Books - GRIN Verlag - 9783640338061 - June 6, 2009
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E-Commerce and Egg PLC

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Seminar paper from the year 2003 in the subject Business economics - Trade and Distribution, University of Phoenix, 10 entries in the bibliography, language: English, abstract: In this paper, a brief overview of the financial services sector in the United Kingdom will be had, including the current state of e-commerce in the industry. A summary of Egg's business to date will then be provided. Next, how e-commerce may change the industry and effect Egg will be presented, as well as an assessment of the effectiveness of Egg's current e-commerce strategy. And, finally a recommendation for potential strategies for Egg will be given. In the end, it will be clear that the Internet is a powerful force in the financial services sector, in the United Kingdom, and Egg is positioned to remain a leader in the industry.

Media Books     Book
Released June 6, 2009
ISBN13 9783640338061
Publishers GRIN Verlag
Pages 32
Dimensions 138 × 20 × 213 mm   ·   250 g   (Weight (estimated))
Language German  

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