Advertising Worldwide: Advertising Conditions in Selected Countries - Ingomar Kloss - Books - Springer-Verlag Berlin and Heidelberg Gm - 9783642632068 - October 21, 2012
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Advertising Worldwide: Advertising Conditions in Selected Countries Softcover reprint of the original 1st ed. 2001 edition

Ingomar Kloss

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Advertising Worldwide: Advertising Conditions in Selected Countries Softcover reprint of the original 1st ed. 2001 edition

Each company expanding its activities to foreign countries and advertising its products faces the question of how to do it. The book addresses the following questions: What are the social, cultural or religious features of advertising and advertising practices?

294 pages, 83 black & white tables

Media Books     Paperback Book   (Book with soft cover and glued back)
Released October 21, 2012
ISBN13 9783642632068
Publishers Springer-Verlag Berlin and Heidelberg Gm
Pages 294
Dimensions 155 × 235 × 17 mm   ·   474 g
Editor Kloss, Ingomar
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