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Promoting Recycling Activities in a Annual Rock Festival of Norway: Behavioral Changes in an Annual Pstereo Festival in Trondheim
Håvard Gilja
Promoting Recycling Activities in a Annual Rock Festival of Norway: Behavioral Changes in an Annual Pstereo Festival in Trondheim
Håvard Gilja
By applying some psychological theories a group of experts have tailored a behavioral intervention program aiming at promoting recycling behavior at the Pstereo Festival, a rock festival held in annually near the city center of Trondheim, Norway. The program highlights placement and decoration of recycling stations, lighting (to guide the festival goers to the recycling stations in the dark), specific tailored messages, and information to volunteers picking up waste on the ground, as key elements to succeed with the intervention program. The theoretical basis of the program is solid. However, it meets some limitations regarding pretesting and measurements.
Media | Books Paperback Book (Book with soft cover and glued back) |
Released | August 16, 2012 |
ISBN13 | 9783659219511 |
Publishers | LAP LAMBERT Academic Publishing |
Pages | 64 |
Dimensions | 150 × 4 × 226 mm · 104 g |
Language | English |
See all of Håvard Gilja ( e.g. Paperback Book )