Subliminal Advertising and External Stimuli: a Theoretical Framework - Sofi Shakeel Ahmad - Books - LAP Lambert Academic Publishing - 9783659582578 - August 4, 2014
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Subliminal Advertising and External Stimuli: a Theoretical Framework

Sofi Shakeel Ahmad

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Subliminal Advertising and External Stimuli: a Theoretical Framework

The art of Subliminal Seduction started way back in 1950 and they still don't want let people know,"the process of seduction". External Stimuli entices respondents mostly youth towards irrational behaviour. The level of cognition and affection plays an important role in countering the stimuli such as subliminal advertising. Emotional involvement tends to be on higher side with the subliminal exposure. The ultimate goal of a subliminal advertiser is to provocate an individual into compulsive buying. The destruction through subliminal exposure has had tremendous success ever since its beginning. Impulsiveness for drugs and urge for masturbation among youth has been the long focus of subliminal advertisers.

Media Books     Paperback Book   (Book with soft cover and glued back)
Released August 4, 2014
ISBN13 9783659582578
Publishers LAP Lambert Academic Publishing
Pages 56
Dimensions 152 × 229 × 3 mm   ·   95 g
Language English