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Advertising And Sales Promotion
Fazil Shareef
Advertising And Sales Promotion
Fazil Shareef
1 Introduction and measurement of effective advertising 2 Copy Decision 3 Media Decision 4 Sales promotion and brand equity 5 Role of information technology in advertising and sales promotion
Media | Books Paperback Book (Book with soft cover and glued back) |
Released | December 15, 2016 |
ISBN13 | 9789351648413 |
Publishers | Nirali Prakashan, Educational Publishers |
Pages | 172 |
Dimensions | 189 × 246 × 9 mm · 317 g |
Language | English |
See all of Fazil Shareef ( e.g. Paperback Book )