Entrepreneurship for the Creative and Cultural Industries - Discovering the Creative Industries - Kolb, Bonita M. (Lycoming College, USA) - Books - Taylor & Francis Ltd - 9780367419721 - April 7, 2020
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Entrepreneurship for the Creative and Cultural Industries - Discovering the Creative Industries 2nd edition

Kolb, Bonita M. (Lycoming College, USA)

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Entrepreneurship for the Creative and Cultural Industries - Discovering the Creative Industries 2nd edition

This book will teach the basics of business in a way relevant to the challenges of running a small business marketing a creative product. Whether it is understanding the basics of business language or using social media marketing, this textbook covers the entrepreneurial skills required to succeed in the creative sector.

250 pages

Media Books     Hardcover Book   (Book with hard spine and cover)
Released April 7, 2020
ISBN13 9780367419721
Publishers Taylor & Francis Ltd
Pages 258
Dimensions 498 g
Language English  
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