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Strategic Global Marketing: Issues and Trends 1st edition
Erdener Kaynak
Strategic Global Marketing: Issues and Trends 1st edition
Erdener Kaynak
Gain a competitive edge in global marketing with this informative guide. It provides access to practical and sometimes comparative information on specific aspects of marketing in a range of countries and geographical regions.
254 pages, index
Media | Books Hardcover Book (Book with hard spine and cover) |
Released | May 9, 2003 |
ISBN13 | 9780789020161 |
Publishers | Taylor & Francis Inc |
Pages | 250 |
Dimensions | 544 g |
Language | English |
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