Marketing to the 90s Generation: Global Data on Society, Consumption, and Identity - A. Parment - Books - Palgrave Macmillan - 9781349495603 - December 19, 2015
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Marketing to the 90s Generation: Global Data on Society, Consumption, and Identity 1st ed. 2014 edition

A. Parment

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Marketing to the 90s Generation: Global Data on Society, Consumption, and Identity 1st ed. 2014 edition

Marketing to the 90s Generation is based on original research conducted by sociologists and psychologists on generational cohorts, how they come about, what defines them and what it means to society, its institutions and companies.

185 pages, XXI, 185 p.

Media Books     Paperback Book   (Book with soft cover and glued back)
Released December 19, 2015
ISBN13 9781349495603
Publishers Palgrave Macmillan
Pages 185
Dimensions 244 g

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