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Professional Services Marketing: How the Best Firms Build Premier Brands, Thriving Lead Generation Engines, and Cultures of Business Development Success 2nd edition
Mike Schultz
Professional Services Marketing: How the Best Firms Build Premier Brands, Thriving Lead Generation Engines, and Cultures of Business Development Success 2nd edition
Mike Schultz
A proven approach to revenue-generating marketing and client development Professional Services Marketing is a fully field-tested and research-based approach to marketing and client development for professional services firms.
368 pages, Illustrations
Media | Books Hardcover Book (Book with hard spine and cover) |
Released | July 12, 2013 |
ISBN13 | 9781118604342 |
Publishers | John Wiley & Sons Inc |
Pages | 368 |
Dimensions | 237 × 168 × 31 mm · 582 g |
Language | English |
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