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The Quintessence of Strategic Management: What You Really Need to Know to Survive in Business 2010 edition
Philip Kotler
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The Quintessence of Strategic Management: What You Really Need to Know to Survive in Business 2010 edition
Philip Kotler
The Quintessence of Strategic Management provides a basic understanding of strategic management. Readers will find the most important strategy tools, how they interact, and a synthesis of the respective original literature on the subject.
133 pages, biography
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | October 10, 2014 |
| ISBN13 | 9783642422386 |
| Publishers | Springer-Verlag Berlin and Heidelberg Gm |
| Pages | 140 |
| Dimensions | 127 × 203 × 8 mm · 163 g |
| Language | English |
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