The Quintessence of Strategic Management - Philip Kotler - Books - Springer-Verlag Berlin and Heidelberg Gm - 9783662484890 - May 26, 2016
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The Quintessence of Strategic Management 2 Revised edition

Philip Kotler

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The Quintessence of Strategic Management 2 Revised edition

The Quintessence of Strategic Management provides a basic understanding of strategic management. Readers will find the most important strategy tools, how they interact, and a synthesis of the respective original literature on the subject.


120 pages, 43 black & white illustrations, biography

Media Books     Book
Released May 26, 2016
ISBN13 9783662484890
Publishers Springer-Verlag Berlin and Heidelberg Gm
Pages 113
Dimensions 242 × 166 × 14 mm   ·   353 g
Language German  

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